Gallery Mint Museum

New York, NY (PRWEB) October 27, 2011

PointRoll, a Gannett Company and the leading provider of digital marketing technology, today announced that the company has received accreditation from the Media Rating Council (MRC) for its display and rich media advertising impression and click measurement. MRC accreditation validates how PointRolls data collection process adheres to industry-accepted standards for digital media measurement of both rich media and standard display advertisements. To ensure that the online advertising industry has valid and reliable methods of measurement, the MRC audits and accredits measurement services based on the IAB Measurement Guidelines, and MRCs own Minimum Standards for Media Rating Research.

The MRCs accreditation of PointRolls digital media measurement demonstrates the companys dedication to ensuring that advertisers and agencies alike have access to the most reliable campaign measurement data, said George Ivie, CEO and Executive Director of the MRC. PointRolls focus on quality and transparency is clear, and we commend them for the industry leadership they have shown through their commitment to the accreditation process.

With this accreditation, PointRolls clients can be assured that the companys measurement methods for impressions and clicks are in accordance with industry-established guidelines. The IABs Ad Impression Guidelines, on which the MRC relies in part in its assessment, account for filtering for non-human impressions and other techniques designed to minimize the likelihood of inaccurate impression measurements. Additionally, the IAB Click Measurement guidelines emphasize the importance of having a clear, measurable and repeatable process in place to minimize errant clicks being able to make it into the click stream. PointRolls click tracking and impression counting methods were judged to have met MRC Standards for both rich media and standard online advertisements.

At PointRoll, were committed to building and serving ads across multiple platforms and having the standards in place to accurately measure every aspect of these campaigns, said Rob Gatto, CEO of PointRoll. We chose to complete the MRCs rigorous accreditation process to give advertisers and agencies confidence in the accuracy and reliability of our digital media measurement standards. As the industry continues to evolve and technologies like real-time bidding continue increasing in popularity, its important for ad tech companies to be as transparent and accurate as possible with respect to measurement standards.

About PointRoll

PointRoll, a Gannett Company (NYSE: GCI), is the leading provider of digital marketing services and technology. PointRoll enables advertisers, agencies and Web publishers to create, deliver and measure interactive and action-inspiring online video, rich media display, digital circulars, mobile, and social campaigns. Delivering both the art and science of the digital engagement, PointRoll provides the creative tools, analytics, distributed content, and expertise marketers need to effectively engage consumers and make a memorable and measurable impression. Evolving beyond the banner, PointRoll allows marketers to find consumers wherever they are across any digital platform and deliver a relevant and engaging brand or direct response experience, dramatically improving ad effectiveness. Serving more than 500 billion impressions for more than two-thirds of the Fortune 500 brands, PointRoll delivers measurable online advertising campaign results. For more information, visit http://www.pointroll.com or follow us @pointroll.

About the MRC

The MRC Is a non-profit industry association established in 1964 at the behest of the U.S. Congress. The MRC is comprised of leading television, radio, print and Internet companies, as well as advertisers, advertising agencies and trade associations, whose goal is to ensure measurement services that are valid, reliable and effective. Measurement services desiring MRC Accreditation are required to disclose to their customers all methodological aspects of their service; comply with the MRCs Minimum Standards For Media Rating Research; and submit to MRC-designed audits to authenticate and illuminate their procedures. In addition, the MRC membership actively pursues research issues they consider priorities in an effort to improve the quality of research in the marketplace. Currently, the MRC audits approximately 70 research products annually. More information about MRC is available at http://www.mediaratingcouncil.org.

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San Francisco, CA (PRWEB) 2011 年 10 月 08 日

as their part of wedding photography package, and many couples want their rings and other bridal jewelry picture, he said, San Francisco wedding photographer Michael Soo in the last post article of his photography blog. Soo said, to capture the sparkling jewelry engagement skills required different skills from his use of other wedding; In fact, he, as a commercial photographer, really comes in handy to get up close and personal with bridal jewelry skills.

macro lens close-up jewelry photography, of course, is very important, but the lighting is the ultimate key. Soo explained that the natural light, often work part taken seriously, because the reflected color mottled mix of jewelry. To really make the stones sparkle, close-up photos often requires a lot of light, and they need a well-placed lights.

ranch in San Jose for the nearest golf club wedding, purple tulipthe soo photographed a bride’s flower of choice for an engagement ring within the couple. Soo said, shooting, translucent petals and leaves the same thing, the light is particularly important, because they can display their jewelry tones.

Purple flower ring, just look dingy and purple, do not set the backlight lamp and reflector on the back, that show. He said, take extra time to set the lighting, can make all the difference. The shot we took a few minutes, but can be easily used by a jewelry company a full two pages in a fashion magazine spread advertising !!!

another shooting in jewelry photography, from the Far Niente, high-end Napa wineries are generally not host the wedding of the wedding, but an exception, because the groom is an employee. Photo features a bunch of ripe grapes in the background, grape leaves wrapped around the ring.

the great outdoors in natural light wedding photography, but we used to ring picture lights, Su said.

tulip shot, like the natural light flowing through the grape leaves can mute the beautiful ring, but a closer shot of the ring in this light, our spark, really pop the green leaves and purple grapes.

He also has a Ahwahnee Hotel in Yosemite wedding ring photos. Groom has two children, so we bought a couple of rings, a symbol of the whole family together to form an alliance. Soo stacked rings, the ring shows how the family is a symbol of their unity

Soo some of these posts from his example of commercial product photography portfolio for more jewelry. As you can see, the type of work is not taken from different individuals of jewelry!

bridal jewelry and wedding rings for photography or Renhe Zhu Photographys service information, please contact Michael Soo (408) 666-8455, or visit the website at http://www.soophotography.com.

Michael Soo of Soo Photography

San Francisco

, Michael Soo is a photographer specializing in commercial, business, food, portrait, product, editorial, family, fashion photography, lifestyle, art, landscape, and wedding photography in San Francisco, San Francisco professional photographer. He is also a love story and wedding photographer.

Made in Asia and educated in the U.S., Michael, in his fusion of two cultures, art forms of the best. He returned to the community, to photography and Photoshop classes. He presided over hundreds of active Northern California amateur and semi-professional photographer free photography forums alike.

Michael Soo

annual magazine called Popular Photography photographer, is an internationally respected photographer and digital imaging guru. He collected art and commercial photography includes executive portraits, lifestyle, product and food. His work has also received many international magazine covers, newspapers (the New York Times), and exhibits characteristics.

Soo photography services in San Francisco and Bay Area Atherton, Belmont, community, Berkeley, Brisbane, Burlingame, Campbell, Cole Tema de Colmar, Cupertino, Daly City, El Grenada, Foster City, Fremont, Gilroy, Hillsborough, Kensington, Los Altos, La Honda, Los Altos mountains, Los Gatos, Marin, Menlo Park, Millbrae, and Mill Valley, montara, Monte Carlo butterfly, Mountain View, Oakland, Pacifica Palo Alto, Pescadero, Piedmont, Portola Valley, Redwood City, San Bruno San Carlos san gregorio, San Mateo, San Francisco, San Jose, San Rafael, Santa Clara, Saratoga, Sausalito, Sunnyvale, tiburon, and Woodside.

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